marketing

PORTFOLIO

hannah holland

Hey, I’m Hannah.

It’s nice to meet you.

Creative direction, customer lifecycle, and content strategy for businesses that want to sound clear, confident, and real. Especially in the contractor and home services world.

CONTENT STRATEGY

SOCIAL MEDIA

EXECUTIVE MESSAGING

PR    

VIDEO PRODUCTION

EMAIL MARKETING

CUSTOMER JOURNEY

SEO  

COPYWRITING

What I do

My area of expertise includes copywriting, content strategy, customer lifecycle marketing, video production, storytelling, email marketing, and PR.

In simple terms, I help businesses get clear on what they're saying, how they're saying it, and how it reaches the right people. Whether it's a campaign, customer journey, video, email, or article, I love turning ideas into content that connects, builds trust, and drives action.

  • Words matter. I write copy that’s clear, useful, and true to your brand.
    Websites, landing pages, ads, print—whatever needs writing.

  • I help you show up with consistent, valuable messages that your audience actually wants to read.
    Blog posts, email newsletters, ebooks, and social captions.

  • The hardest part can be knowing what to say, when to say it, and where. I’ll help you build a plan that makes sense for your business and your goals.
    From one-off audits to full content plans or customer journeys.

  • I create and execute content across video, print, web, and campaigns.
    Testimonials, shorts, social graphics, flyers, landing pages, blog posts, and more.

  • I create strategic nurture campaigns that convert prospects and engage your customers.

Rebuilding a blog that
actually drives traffic

I turned a small, zero-traction company blog into one of Thrasher’s top organic traffic drivers —focusing on helpful content, smart SEO, and a strategy that puts the reader first.

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Marketing Portfolio

Nurture journey that increased 5-star reviews by 124%

I implemented a post-install customer journey that reduced negative reviews, increased five-star reviews, and provided unique content to continue a long-term relationship with customers.

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Testimonials built to inspire 600+ employees

I interviewed, filmed, and edited 9 testimonial videos, compiling them into 3 videos for 3 different audiences — to communicate our brand story and purpose.

View Project

Let’s chat.

Whether you have a project in mind or just want to talk through what you need,
I’d love to hear from you.